3 Minute Learning

Monday, January 11, 2010

JAN 3ML Briefcase

ARTICLES for BUSINESS and MANAGEMENT

Below you will find summaries from the unique 3ML Briefcase. Over the first 2 weeks of every month, summaries for all 32 articles appearing in the current month’s online magazine are presented. Articles rotate every day with 4 new articles appearing in the respective subject areas (leadership, business and management, marketing and productivity). Key links for the 3 Minute Learning website include:
Free Articles
Video News Feeds
Special Interest Articles
3ML Amazon Store
Books and Audio

Cause of Failure for Numerous Businesses
Scott Bywater

Years ago, I read a book by Lance Armstrong about his recovery from cancer, and his experiences in the Tour De France. As I was reading his book, I noticed the sort of measurements athletes took of themselves in terms of their timing and understanding their numbers in very specific detail. Measurement is extremely important in sport because one hundredth of a second can make a huge difference. You need to know your numbers.

Outsource Your Business and Focus on Core Competencies
Naz Daud

Outsourcing has increased by 16% over the last 5 years according to research published by the London School of Economics. That’s a tectonic shift in the way businesses operate and it’s also something that’s widely expected to increase further into the future. Global barriers to trade are diminishing and the more competitive countries already dominate in this industry. In this article the benefits of business outsourcing are explored, giving readers the opportunity to better understand the factors that are powering this phenomenal growth.

How to Avoid Being Trapped In a Niche
Mark Silver

Bang! Bang! Bang! The hammer comes down again and again, nailing those wooden planks in place. Finally, it's done: you're trapped. No windows and the only door nailed shut. Those business gurus told you to pick a niche and so you did. And now you're stuck there for the rest of your days. G'bye creativity. G'bye freedom. Does a niche really give your creativity a death sentence?

Danger Signs for Ecommerce and Small Businesses
Mark Walters

Have you ever wished there were red flags to alert you when your business was heading into a slump? Maybe you can find a miracle tool that would alert you before wading into uncharted waters where so many small businesses sink? The good news: there are tools that will do just this.

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GROWTH <> LEADERSHIP <> EXCELLENCE
© 2010 3 Minute Learning LLC

Friday, January 08, 2010

JAN 3ML Briefcase

ARTICLES for LEADERSHIP

The Power of Positive Thinking
Gary M. Miller

Positive thinking has a new advocate these days. Dr. David R. Hawkins is a leading psychiatrist who has published numerous books about the power of positive thinking as well as the power of many forms of thought and spiritual teachings. Using the findings of kinesiology, Dr. Hawkins has made it easier to determine the power of positive thinking versus negative thinking and has shown how many people can alter their lives for the better.

Activities for Team Building
Lily Morgan

Team building can be defined as a set of activities used to improve the efficiency of a group by developing improved working connections, in-depth comprehension and alignment among members, improved communications and an enhanced trust factor. Team activities can be further divided into four categories that fall within the purview of indoor and outdoor activities namely: personality-based category, activity-based category, skills-based category and problem solving-based category.

Motivation Equation and Orientation
Kurt Mortensen

When we break motivation down to its most fundamental level, it's either inspiration-oriented or desperation-oriented. Whatever action we take, we are moving either toward something we favor or away from something we disfavor. The majority of the world uses desperation as a motivator. Desperation is like a cattle prod forcing you to move forward and take action.

Motivation Made Simple
Wally Bock

If you're a manager then you've been told at least once that you have to "motivate your people." But how do you do that? Here's what you can do to get the job done.

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GROWTH <> LEADERSHIP <> EXCELLENCE
© 20010 3 Minute Learning LLC

Thursday, January 07, 2010

JAN 3ML Briefcase

ARTICLES on PRODUCTIVITY

Size Really Does Matter - At Least With Twitter
By Merle

Back in the days when newsletters first hit the Internet, they were usually published in text format because many email clients did not support HTML email just yet. One of the problems many publishers faced was long URL's being split in half and not being clickable to the reader. To solve this problem, shortening services started to spring up that would take a long URL and cut it down to a reasonable size. With the popularity of Twitter and the confines of 140 characters, URL (link) shortening services are in high demand once again. When you have such a small amount of space to work with, no one wants a long URL cutting into that precious real estate.

What to Do When Your Computer Does Not Shut Down
Logan Albright

This problem of a computer not shutting down is actually more common than you might think. The solution to this problem is in fact pretty simple. The more common symptoms faced by most users are that after a user clicks on the ‘shutdown’ button, the computer seems to be in a state of stasis and instead of shutting down, there is constant disk activity. Some people experience the “blue screen of death”. If this is happening to you on almost a weekly basis then this article will definitely help you out.

MSCONFIG in Windows XP is Misused and Abused!
John Dow

I do computer repair in the Houston, Texas area. I often get questions on MSCONFIG in Windows XP. Usually about a startup program or how to disable startup programs on their system. MSCONFIG is short for Microsoft System Configuration Utility. It was designed to help troubleshoot system configuration issues, not control what programs automatically startup when Windows XP boots up.

New Search Engines - Can Anyone Beat Google?
Titus Hoskins

Can any new search engine beat Google? Probably not, mainly because it is the dominant search engine with around 72 percent of U.S. online searches and its percentages are much higher in other parts of the world. However, there are some serious new competitors that may just take a bite out of Google's rosy search numbers. Never know, one or several of them, may just give Google a run for those all important search engine dollars.

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GROWTH <> LEADERSHIP <> EXCELLENCE
© 2010 3 Minute Learning LLC

Wednesday, January 06, 2010

JAN 3ML Briefcase

ARTICLES for MARKETING

18 Web-Marketing Concepts That Make a Difference
Jerry Bader

Filling your Web pages with keyword density prose and instantly forgettable sale's copy is not going to win the day. Whether you are presenting your case in text, audio, or video, it better be interesting and enlightening - even text can be entertaining if written with style and attitude. When websites fail, they fail because they do not communicate a realistic, believable, convincing marketing message.

Sincerity: the “Secret Sauce” for Effective Marketing
Judy Murdoch

First, it's important to remember the real role of marketing in your business. Marketing is NOT about making a sale. Marketing is about creating a relationship based in trust and safety so a sale can occur. They want to be able to trust you because they need to buy what you are selling.

Mistake #1 When Naming a New Company or New Product
Marcia Yudkin

Bear with me, because when I tell you the number one mistake people make when selecting a name for their new company or new product, you are going to be surprised. Ready? The top mistake in choosing a name is deciding on the name you like best.

The Importance of Deep Linking in Your Search Engine Marketing
Trey Pennewell

If you are an experienced webmaster then you probably know that creating back-links to your website is one of the best things that you can do to improve your Search Engine Ranking Placement (SERP). Google openly discusses the importance that their algorithms place on back-links and even recommend that webmasters who want to increase their traffic use back-links. Both Yahoo! and MSN are starting to talk openly about the importance of back-links in their search algorithms as well.

Tuesday, January 05, 2010

JAN 3ML Briefcase

ARTICLES for BUSINESS and MANAGEMENT

Below you will find summaries from the unique 3ML Briefcase. Over the first 2 weeks of every month, summaries for all 32 articles appearing in the current month’s online magazine are presented. Articles rotate every day with 4 new articles appearing in the respective subject areas (leadership, business and management, marketing and productivity).
Key links for the 3 Minute Learning website include:
Free Articles
Video News Feeds
Special Interest Articles
3ML Amazon Store
Books and Audio

Power Writing Skills: What's Your Readability Score?
Robert F. Abbott

We’re all familiar with the maxim, “That which gets measured, gets done.” In the same vein, I’d like to offer another important maxim; this one falls under the heading of power writing skills. The new maxim goes like this: “If you want results from your writing, first you must be read.”

The Laws of E-commerce
Richard D S Hill

E-commerce is about converting visitors to your site into customers. A bricks and mortar shop has to work hard to get a prospect to make a special visit or passing prospects to enter. Then the visitor has an investment in the visit. This means that they are quite likely to make a purchase. On the web, visiting your store needs just a single mouse click. This also means that there is little investment and they can just as easily move to another site.

My Super-Effective Article Writing Formula
Willie Crawford

Here's the formula that I use to quickly write informative articles that get results. For many of the articles that I write, my goal is to get visitors to a website where they take some action related to the topic of the article. Often the action that they take is to buy some product that I recommend.

Business Plans For Tough Times—5 Keys to Success
MaryAnn Shank

Do existing businesses need money? Probably. Is this a time to start a business? Maybe. In either case, the business plan you write today will be different than the one you wrote five years ago. Five years ago money was available. It is still there, but it is a lot harder to find, and to tie down. Here are the five keys to getting funding now.