June 3ML Briefcase

ARTICLES for MARKETING

Below you will find summaries from the unique 3ML Briefcase. Over the first 2 weeks of every month, summaries for all 32 articles appearing in the current month’s online magazine are presented. Articles rotate every day with 4 new articles appearing in the respective subject areas (leadership, business and management, marketing and productivity). Key links for the 3 Minute Learning website include:
Free Articles 
Special Interest Articles
3ML Amazon Store 

Marketing’s Greatest Secret

Marketing Buzz

Do you know what the best type of marketing is for your company? How about a Yellow Pages advert? Pay per click? Maybe some direct mail followed up a telemarketing campaign? While each of these options are perfectly valid marketing routes, the very best type of marketing for all types of businesses is one that is FREE! That's right; if you're working with a tight marketing budget (or with no marketing budget at all) you can now get exposure for your product, service or company in the form of Public Relations.

Negative Versus Positive Marketing Messages

Judy Murdoch

Nancy is a small business owner who helps nonprofit groups create fund raising events that can double, even triple, their average donation. Until recently, Nancy has gotten her business primarily through in-person meetings: attending networking events, taking people out for coffee and giving presentations.

Start With an Info Product and Not a Book

Mark Silver

So many people with a small business dream of writing a book. Let me tell you straight from the heart: if your business doesn't yet have a great deal of momentum, then don't publish a book at this time. Instead, start by creating an information product.

The Best Type of Marketing for Your Website

Mike Schlacter

A report in 2006 revealed that Search Engine Marketing is growing more rapidly than traditional advertising. Since the number of websites started increasing during the late ‘90s, search engines started to guide people to get the necessary information within microseconds. Search engines have developed their business models to be financed by services like Pay-Per-Click (PPC) programs through the use of Open Text and http://goto.com/.

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GROWTH <> LEADERSHIP <> EXCELLENCE

© 2011 3 Minute Learning LLC

June 3ML Briefcase

ARTICLES on PRODUCTIVITY

Below you will find summaries from the unique 3ML Briefcase. Over the first 2 weeks of every month, summaries for all 32 articles appearing in the current month’s online magazine are presented. Articles rotate every day with 4 new articles appearing in the respective subject areas (leadership, business and management, marketing and productivity). Key links for the 3 Minute Learning website include:
Free Articles 
Special Interest Articles
3ML Amazon Store 

Web Crawlers

Moe Tamani

The Internet has truly revolutionized the communications industry. It's mind boggling how much is available at the touch of a keyboard. It's fun to use a search engine and see the list of websites available, websites that originate both in the U.S. and around the world.

Your Website: The Importance of Keeping an Eye on Bounce Rate

By Merle

When you hear the word "bounce" you're probably more inclined to associate it with a checking account and not your website. But for those who study and understand website statistics, they understand that "bounce rate" is an important measure of your website's effectiveness.

Different Ebook Formats Explained

Roberto Sedycias

Ebooks can be produced in a wide variety of formats and each has its own special features. The special features make it suitable for certain publications and styles, which makes sure that the necessary information is conveyed in the must suitable and economical way possible. Ebook titles include both fiction and non fiction and can be for professional, academics the general public and children alike.

How to Optimize an Ecommerce Website

Markus Skupeika

Most eCommerce websites depend on visitors from organic search to run their business. But only a few of them get the desired objective. We agree that, the sales volume of an eCommerce website depends on different aspects like business opportunity, business model and target market size. But if you depend on organic search to get more business, which is the most cost effective way, you must improve search engine ranking.

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GROWTH <> LEADERSHIP <> EXCELLENCE

© 2011 3 Minute Learning LLC

June 3ML Briefcase

ARTICLES for BUSINESS and MANAGEMENT

Below you will find summaries from the unique 3ML Briefcase. Over the first 2 weeks of every month, summaries for all 32 articles appearing in the current month’s online magazine are presented. Articles rotate every day with 4 new articles appearing in the respective subject areas (leadership, business and management, marketing and productivity). Key links for the 3 Minute Learning website include:
Free Articles 
Special Interest Articles
3ML Amazon Store 

Finding a Legitimate Home Based Business

Linda McFadden

As more people consider home business opportunities, there are unfortunately more scam artists looking to take advantage of those seeking legitimate opportunities. This leads to the question of how do you determine if a business opportunity really is legitimate? There are several ways to help protect you from potential scams.

Home Business Facts for Women

Larry Sprous

Home businesses are becoming more popular and women are going into business just as much as men. There are many things to know about starting a business and here are some important facts women should know before starting their home business.

Tips to Increase Landing Page Conversions

Shonda Miles

To establish a niche for yourself in the business of Internet marketing, there are two prime things required. The first and foremost task is to attract traffic and the second is to gain maximum business from that traffic.

Starting a Home Based Business without Scams, Liars and Misinformation

Mark Stewart

So the work from home bug has finally gotten to you. Perhaps you have an acquaintance that is trying to recruit you into his nutritional supplement multi-level marketing business. Then again you might have met someone at a party who quietly spoke of making a bit of extra money on the side. All of these scenarios have one thing in common: starting a home based business!

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GROWTH <> LEADERSHIP <> EXCELLENCE

© 2011 3 Minute Learning LLC

June 3ML Briefcase

ARTICLES for LEADERSHIP

Below you will find summaries from the unique 3ML Briefcase. Over the first 2 weeks of every month, summaries for all 32 articles appearing in the current month’s online magazine are presented. Articles rotate every day with 4 new articles appearing in the respective subject areas (leadership, business and management, marketing and productivity). Key links for the 3 Minute Learning website include:
Free Articles 
Special Interest Articles
3ML Amazon Store 

How to Achieve Your Goals

John Campbell

Goals are objectives. They are reached by taking a planned course of action that is a series of smaller goals or achievements. These achievements are like the steps on a flight of stairs with your goal at the top. Each step you take is closer to the top and to your goal.

Work/Life Balance: Forming Healthy Habits

Wendy Betterini

A habit is an action or series of actions that we perform in a subconscious manner. We don't have to consciously think about doing these things, they seem to happen on their own. Habits can be good or bad, depending on how they enhance (or detract) our quality of life.

Don't Let Yourself Go

Kent Jacobson

Have you read a book or participated in a physical activity lately? I want you to stop here and take a minute to assess you mental and physical state on a scale of 1 to 10. Time's up, anything less than an honest 5 and you need to make a mental note to yourself as I have done. My mental note was simply to remind myself as I get older do not stop challenging the mind and keep the body physically active.

Leadership: What Winners Always Learn

Harald Anderson

I would like to say life is always easy for me but that is not the case. The past couple of years have been a roller coaster. There were many obstacles put in my path that I had to overcome. As I assessed all the things that have been happening in my life I came to the realization that maybe all of those great dreams I have been following are not going to put me where I want to be in the world.

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GROWTH <> LEADERSHIP <> EXCELLENCE

© 2011 3 Minute Learning LLC