3 Minute Learning

Tuesday, October 06, 2009

OCT 3ML Briefcase

ARTICLES on PRODUCTIVITY

Below you will find summaries from the unique 3ML Briefcase. Over the first 2 weeks of every month, summaries for all 32 articles appearing in the current month’s online magazine are presented. Articles rotate every day with 4 new articles appearing in the respective subject areas (leadership, business and management, marketing and productivity). Key links for the 3 Minute Learning website include:
Free Articles
Video News Feeds
Special Interest Articles
3ML Amazon Store
Books and Audio

Avoid These Five Online Article Writing Mistakes
Marcia Yudkin

Writing and distributing articles online can do a fabulous job of spreading around links to your web site. Six weeks ago, for example, I distributed an article through iSnare.com and various business-related Yahoo article distribution groups. Today, a Google search on that article's title reveals that the article is already on close to 500 other web sites, each time with a link back to my site.

SEO Ethics: Is There Such A Thing?
David Bain

Everyone knows how hard it is to make a business known to people. Businessmen usually employ a lot of advertising strategies just so that they can boost their sales a bit. The usual ways how a person can advertise is television, radio, magazines, billboards, letters and newspapers. But now, there's a whole new playing field on the Internet. Be the master of this new playing field and you'll soon be rolling in riches.

E-Business and Spam
George Meszaros

No, you don't have to eat it but you have to believe it. SPAM is serious business. There is so much spam online that even some of the largest Internet service providers are struggling to fight it. Servers are overloaded; the filtering software is far from perfect. The result is many of your well intended e-mails end up in bulk mail folders intended for the millionth Viagra spam that has managed to escape your spam filtering software.

Send More Loyal Visitors to Your Website
Casey Moher

Lots of ways exist to help you increase your website visitors. You can spend time, money and considerable effort getting variable results with many of them. Attempting various methods and studying the results has been a focus of mine. I'll review one of my favorites for you.

Visit 3MinuteLearning.com
GROWTH <> LEADERSHIP <> EXCELLENCE
© 2009 3 Minute Learning LLC

Monday, October 05, 2009

OCT 3ML Briefcase

ARTICLES for MARKETING

The Art of Website Storytelling
Jerry Bader

Marketing and its little brother advertising are all about storytelling. It doesn't matter if you are talking about a display ad for a magazine, a Web-video for your website or for a Google Video Ad; if it doesn't tell a story then it's not going to do the job.

The Importance of Creating Resistance in Your Copy
Bill Platt

"Creating Resistance in Your Copy" is an idea that is alien to most online marketers. After all, online marketers want to believe that everyone should buy their products and services because the more people buying what is being sold, the more money the marketer will inevitably earn.

Six Steps to Writing an Offer That Inspires Customers to ACT
Judy Murdoch

Until fairly recently, writing marketing copy was a strange and mysterious undertaking to me. It's funny because when I was doing advertising research, I often worked closely with copywriters. I would interview customers to learn how they responded to different messages and report back to the creative team. Sometimes the copywriter or art director would have questions they wanted me to ask my focus groups. So I got to know the writers and their work pretty well. Yet, when they went back to their desk to actually create the message, I had no idea how they came up with the words that moved customers to action.

Are You A Dreaded Yo-Yo Marketer?
Willie Crawford

When I was a kid, one of my favorite toys was a yo-yo – a spinning disc on a string that could be set in suspended motion with the flick of a wrist, and then reeled back in with a twitch of the hand. Playing with a yo-yo was lots of fun, and my childish imagination never caused me to wonder what it might feel like to "be a yo-yo." Today, as I watch Internet marketers offering their customers product after product, I understand what it must feel like being a yo-yo and I personally would HATE the feeling. I hope that you're not a yo-yo marketer.

Visit 3MinuteLearning.com
GROWTH <> LEADERSHIP <> EXCELLENCE
© 2009 3 Minute Learning LLC

Friday, October 02, 2009

OCT 3ML Briefcase

ARTICLES for BUSINESS and MANAGEMENT

Below you will find summaries from the unique 3ML Briefcase. Over the first 2 weeks of every month, summaries for all 32 articles appearing in the current month’s online magazine are presented. Articles rotate every day with 4 new articles appearing in the respective subject areas (leadership, business and management, marketing and productivity).
Key links for the 3 Minute Learning website include:
Free Articles
Video News Feeds
Special Interest Articles
3ML Amazon Store
Books and Audio

10 Ways to Explode Your Sales into the Stratosphere
Jeff Bunnell

For example, here’s tip #1: Spend money on targeted advertising instead of mass media advertising. You don't want to waste your ad dollars on people who aren't interested.

Business Angels for Small Businesses
Carolyn Clayton

Businesses are many things. Some are profitable, some aren't. Some involve single, store-based locations, while others are Internet based or even across an international network. Some have large staffs; others only have a few people. Some specialize in technology, some in produce, some in commerce – the variations are endless, but all companies share one thing.

How to Make Your Family and Friends Your Investors - Minimizing the Risks of Personal Loans
Chris Malta & Robin Cowie

Most people don't realize that over half the businesses in America are financed by money from family and friends. The truth is that everyone relies on their circles when they have nowhere else to go. Someone with mediocre credit may have a difficult time getting a start-up loan from a bank, but Mom and Dad will always help out if they can.

Add Bonuses to Improve Greatly Improve Your Sales
Gerald Mason

People love getting free gifts. So, naturally, if your product comes with free gifts, people will be more inclined to buy. Offering free gifts/bonuses is one of the most powerful ways to increase your Internet sales. Adding bonuses actually increases the perceived value of your product.

Visit 3MinuteLearning.com
GROWTH <> LEADERSHIP <> EXCELLENCE
© 2009 3 Minute Learning LLC

Thursday, October 01, 2009

OCT 3ML Briefcase

ARTICLES for LEADERSHIP

Below you will find summaries from the unique 3ML Briefcase. Over the first 2 weeks of every month, summaries for all 32 articles appearing in the current month’s online magazine are presented. Articles rotate every day with 4 new articles appearing in the respective subject areas (leadership, business and management, marketing and productivity).
Key links for the 3 Minute Learning website include:
Free Articles
Video News Feeds
Special Interest Articles
3ML Amazon Store
Books and Audio

Articles for Inspiration
Steve Goodier

TABLE of CONTENTS
1. WHEN OTHERS GRIEVE
2. NO ONE TO PHONE
3. WHAT IS MOST IMPORTANT
4. WHAT GREATNESS IS ALL ABOUT
5. GOOD PEOPLE
6. PUTTING IT OUT THERE

Leadership Strategies: A Productivity Model
Julie Fuimano, RN, MBA, CSAC

In 2005, as president of the Philadelphia Chapter of the International Coach Federation, I held a meeting with the Board of Directors because in some areas we seemed to be hitting snags in accomplishing our objectives. While people were working hard and committed to achieving our goals, we were off base with some of our efforts. People needed to be focused and reoriented so I designed an outline for understanding productivity in a more strategic manner.

Leadership: Vision, Management and Motivation
Harald Anderson

A good leader essentially needs to be a motivator. He should be able to consistently inspire his team to strive for quality and excellence in their work. The job of a leader is to constantly improve standards and levels of productivity. And the only way to achieve that is to motivate people to perform their best at all times. In order to create such an effective team of achievers, here are some important managerial skills that you need to develop.

Allow Yourself to Grow and Make Your Team Leadership Even Better
Jim Biscardi

The idea of creating a valuable team leadership role is something that you probably strive for on a regular basis. You want to make sure that everyone knows you are a team player and also a team leader. The best team leaders are able to do this without appearing like they know everything. Modesty goes hand in hand with leadership and perhaps this is something that you just happen to be good at doing. However, no matter how good of a team leader you are, there is much that you can benefit from personal development.

Friday, September 11, 2009

September 3ML Briefcase

ARTICLES on PRODUCTIVITY

Article Directory Sites
Carolyn Clayton

Large content rich sites can be real traffic magnets, attracting visitors more efficiently than any other form of online advertising. There are various ways to increase the content of your site, including writing on blogs and forums, creating and distributing articles, link exchanges and search engine optimization techniques. Successfully integrating all of these methods into one web site can seem a daunting task but in effect is relatively simple; most of the promotion is done automatically once you have laid the foundations.

Get More Targeted Traffic to Your Site
Casey Moher

There are dozens of good ways to send people to your website. These methods come with a wide variety of results and difficulty. As much as possible, I've worked with and tested many of them. Here's a run-down on one that I believe is highly effective.

Ordering an ADSL Line
Derek Rogers

If you are in a situation where you think that you need to get a professionally fast and stable Internet connection, then ADSL might be exactly what you are looking for. You'll find that having an Internet connection that is both fast and efficient is something that you can turn to a great advantage when you are working and whether you are a large or small business. Take a look at these few tips when you are getting ready to order an ADSL.

Make Your Website Popular With Link Building
Bruce Swedal

Webmasters know that it takes more than putting a website online to call it a success. You need to build links to achieve popularity and search engine rankings. Link popularity is achieved through link building and is an essential part of search engine optimization. If you have a passion to put forth the effort to build quality inbound links to your site, it will in turn achieve higher rankings in the search engines.