Wednesday, August 05, 2009

August 3ML Briefcase

ARTICLES for MARKETING
Below you will find summaries from the unique 3ML Briefcase. Over the first 2 weeks of every month, summaries for all 32 articles appearing in the current month’s online magazine are presented. Articles rotate every day with 4 new articles appearing in the respective subject areas (leadership, business and management, marketing and productivity). Click here to go to the 3 Minute Learning home page.
While you are visiting the 3 Minute Learning, check out the new 3ML Store where you will find business and leadership books along with electronics and entertainment. Also on the home page, view all the new entertainment videos; news, sports and business videos; and special feature articles. This content is refreshed on a daily basis.
Many people coming online and deciding to sell affiliate products never sell a single product. The reason is glaringly obvious and it's not the unfortunate affiliate marketer's fault. Think about any job that you've ever held in the offline world. Depending upon the job, you spent weeks, sometimes even months, with a trainer guiding you and looking over your shoulder. Compare that with your typical affiliate program that the complete newbie can join.
Becoming an online marketer is not hard but if you're just starting out, there can be some serious obstacles in your way. Do you know them? Let a seasoned online marketer give you some pointers on how to begin and some reasons why many online marketers fail.
You know how the old saying you get what you pay for? This rule applies to anything you spend your money on, no matter how big or small. When it comes to business, your main asset, your credibility is on the line. Since your credibility is at risk here, you should never hesitate to spend on the best products and services that will benefit your business.
In case you don't know, huge profits can be made from your email list. Inexperienced marketers usually go for the first sale without considering future profits, backend sales, customer lifetime value or relationship marketing. But getting the all-important name and email address is just part of the overall effort.
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