Wednesday, November 04, 2009

NOV 3ML Briefcase

ARTICLES for MARKETING
Below you will find summaries from the unique 3ML Briefcase. Over the first 2 weeks of every month, summaries for all 32 articles appearing in the current month’s online magazine are presented. Articles rotate every day with 4 new articles appearing in the respective subject areas (leadership, business and management, marketing and productivity). Key links for the 3 Minute Learning website include:
Free Articles:
Video News Feeds
Special Interest Articles
3ML Amazon Store
Books and Audio
A lot of us work hard to promote our online business but one thing we might forget is that we can get a lot of traffic by promoting offline as well. The following is a list of ideas you can use to promote your online business, offline.
If you are selling products and services on the Internet you are probably very aware of the value of a subscriber list. Periodic, relevant information is the main way to build the trust and credibility needed for customers and prospects to take action. I cannot over-emphasize the importance of creating trust-based relationships in business.
One of the excuses I hear most often from struggling online marketers is that they don't make more sales because they don't have a list. We even hear that excuse from marketers who have been online three or even five years. My question to them is always, "What are you waiting for?" "Why not start a massive list-building effort today?" When I look at how I built my database, I used only a few primary methods. Here are the most effective ones that I used.
If you want a huge leg up on your competitors, you MUST test as many components of your sales copy as possible. It's the one thing that distinguishes good results from the superb. Done right, testing and refining your offer can put you into a whole new league of success. A powerful offer is one of the best ways to tilt the deck in your favor and get more sales.
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