ARTICLES for MARKETING
Below you will find summaries from the unique 3ML Briefcase. Over the first 2 weeks of every month, summaries for all 32 articles appearing in the current month’s online magazine are presented. Articles rotate every day with 4 new articles appearing in the respective subject areas (leadership, business and management, marketing and productivity). Click here to go to the 3 Minute Learning home page.While you are visiting the 3 Minute Learning, check out the new 3ML Store where you will find business and leadership books along with electronics and entertainment. Also on the home page, view all the new entertainment videos; news, sports and business videos; and special feature articles. This content is refreshed on a daily basis.
Several years ago, in the early days of developing my home based business, I was mesmerized by the big numbers instead of focusing on targeting prospects. It took me a while to appreciate the importance of targeting (quality) instead of just going for the big numbers (quantity). The "more is better" syndrome seems to be some quirk of human nature that can often lead us astray.
Internet Marketing: The Consumer Is In Control
Scott Lindsay
I heard someone say recently that marketing is simply an elaborate scheme to take your money by making you feel incomplete without the product being sold. It is possible that this idea matches the way many people think about marketing. However, when it comes to Internet marketing there has been a shift in focus and the tables have been turned.Scott Lindsay
Marketing’s Greatest Secret
Marketing Buzz
Do you know what the best type of marketing is for your company? How about a Yellow Pages advert? Pay per click? Maybe some direct mail followed up a telemarketing campaign? While each of these options are perfectly valid marketing routes, the very best type of marketing for all types of businesses is one that is FREE! That's right; if you're working with a tight marketing budget (or with no marketing budget at all) you can now get exposure for your product, service or company in the form of Public Relations.Marketing Buzz
Negative Versus Positive Marketing Messages
Judy Murdoch
Nancy is a small business owner who helps nonprofit groups create fund raising events that can double, even triple, their average donation. Until recently, Nancy has gotten her business primarily through in-person meetings: attending networking events, taking people out for coffee and giving presentations.Judy Murdoch
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GROWTH <> LEADERSHIP <> EXCELLENCE
© 2008 3 Minute Learning LLC
GROWTH <> LEADERSHIP <> EXCELLENCE
© 2008 3 Minute Learning LLC
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