Thursday, April 02, 2009

April 09 3ML Briefcase

ARTICLES for BUSINESS and MANAGEMENT
Below you will find summaries from the unique 3ML Briefcase. Over the first 2 weeks of every month, summaries for all 32 articles appearing in the current month’s online magazine are presented. Articles rotate every day with 4 new articles appearing in the respective subject areas (leadership, business and management, marketing and productivity). Click here to go to the 3 Minute Learning home page.
While you are visiting the 3 Minute Learning, check out the new 3ML Store where you will find business and leadership books along with electronics and entertainment. Also on the home page, view all the new entertainment videos; news, sports and business videos; and special feature articles. This content is refreshed on a daily basis.
Has your business had a recent health check? It is good to step back at least once a year, examine how your business is performing and look at ways of improving every aspect so that you are ready for the future.
I was sitting in a company meeting recently and as usual the financial talk led to odd acronyms you rarely hear outside the boardroom. Which one that caught my ear? EBITDA. Doesn’t t sounds like a word spoken by Latka on the TV show Taxi? But what is it?
There are many free giveaways from the Internet marketing niche right now. So many, that we tend to ignore them. I want you to be smarter than that. I want you to look at these free giveaways not just as a source of product that you can use personally to improve your business.
It is difficult to balance customer service and perceived value with the desire of the business to make money. Most businesses are not altruistic and must earn a profit to justify their existence. On the other hand, this cannot be done "at all costs". A business must earn its income ethically and fairly.
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