Wednesday, June 08, 2011

June 3ML Briefcase

ARTICLES for MARKETING
Below you will find summaries from the unique 3ML Briefcase. Over the first 2 weeks of every month, summaries for all 32 articles appearing in the current month’s online magazine are presented. Articles rotate every day with 4 new articles appearing in the respective subject areas (leadership, business and management, marketing and productivity). Key links for the 3 Minute Learning website include:
Free Articles 
Special Interest Articles
3ML Amazon Store 
Marketing Buzz
Do you know what the best type of marketing is for your company? How about a Yellow Pages advert? Pay per click? Maybe some direct mail followed up a telemarketing campaign? While each of these options are perfectly valid marketing routes, the very best type of marketing for all types of businesses is one that is FREE! That's right; if you're working with a tight marketing budget (or with no marketing budget at all) you can now get exposure for your product, service or company in the form of Public Relations.
Judy Murdoch
Nancy is a small business owner who helps nonprofit groups create fund raising events that can double, even triple, their average donation. Until recently, Nancy has gotten her business primarily through in-person meetings: attending networking events, taking people out for coffee and giving presentations.
Mark Silver
So many people with a small business dream of writing a book. Let me tell you straight from the heart: if your business doesn't yet have a great deal of momentum, then don't publish a book at this time. Instead, start by creating an information product.
Mike Schlacter
A report in 2006 revealed that Search Engine Marketing is growing more rapidly than traditional advertising. Since the number of websites started increasing during the late ‘90s, search engines started to guide people to get the necessary information within microseconds. Search engines have developed their business models to be financed by services like Pay-Per-Click (PPC) programs through the use of Open Text and http://goto.com/.
GROWTH <> LEADERSHIP <> EXCELLENCE
© 2011 3 Minute Learning LLC

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