May 2009 3ML Briefcase

ARTICLES on PRODUCTIVITY

Below you will find summaries from the unique 3ML Briefcase. Over the first 2 weeks of every month, summaries for all 32 articles appearing in the current month’s online magazine are presented. Articles rotate every day with 4 new articles appearing in the respective subject areas (leadership, business and management, marketing and productivity). Click here to go to the 3 Minute Learning home page.
While you are visiting the 3 Minute Learning, check out the new 3ML Store where you will find business and leadership books along with electronics and entertainment. Also on the home page, view all the new entertainment videos; news, sports and business videos; and special feature articles. This content is refreshed on a daily basis.

The Importance of a Good Site Map
Christian Kameir

There are benefits for a good HTML sitemap. It helps any potential customer to easily navigate the site and find exactly what they seek. The site map page will serve as a tool for your visitors. Good links will also ensure you that spiders will locate your web site easily each week. This will make your site indexed by the important search engines online. This will also avoid your site from being dropped.

Importance of W3 Standards
Dave Davis

When the Internet first began its boon, the technologies used in design were forgiving. W3-Compliance wasn't as necessary because there were fewer browsers, fewer users and fewer technologies in use. With the burgeoning popularity of the Internet, new developmental tools are created daily. With these tools come new challenges: marketing, design, and cross-browser transitions. All of these can be a daunting task for those web gurus who aren't well-versed in the W3 Standards.

Keyword Research Is a Great SEO Strategy
David Fishman

As you will see on the Internet and on many forums, keyword research is very important if you want your site to rank well and be successful. Keyword research is the key to identifying the needs of your prospects. Keyword research is the first task in optimizing your web site and pay-per-click campaign. One of the best places to perform keyword research is with the search engines.

The Truth About Optimization - 6 Common SEO Myths Debunked
Chris Malta and Robin Cowie

Gaining good positioning with search engines is one channel for increasing your online business, but it's not an end in itself. Your ultimate goal isn't higher traffic, but higher sales, and thereby, profits. Will Reynolds of SEO consulting firm ThinkSeer.com sheds some light on common misconceptions regarding search engine optimization.

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